Virtually Anything is Possible
Susan Cato sharing experiences, resources, lessons-learned in the online world
From the category archives:
by Susan Cato on April 16, 2009 · 2 comments
I just got back from presenting at ASAE’s Springtime meeting in DC – Using Social Networks to Promote and Sustain Your Meeting’s Longevity – with my longtime colleague, Margaret Core. It was a great discussion on using social networks to strengthen your brand, and keeping your audience engaged year-round using a variety of tools. We [...]
Tagged as: asae, content strategy, podcasts, presentation
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by Susan Cato on January 22, 2009 · 1 comment
All of us in the Association community are trying to figure out ways to deliver on the member value proposition. With economic challenges, increased competition from other groups, we must use our collective brainpower to figure out new and innovative ways to do this. Being that I live in the online world and have been [...]
Tagged as: associations, communities, membership, value
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by Susan Cato on October 19, 2008 · 0 comments
Are you scared or tired of everyone using the terms “social media” or “web 2.0″? Do you recognize that you need to jump in to the world of social media but don’t know where to begin? Do you need to strengthen your online reputation? The online world these days can be confusing at best – [...]
Tagged as: associations, blogging, rss, SEO, social networks, web strategy
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by Susan Cato on October 17, 2008 · 1 comment
Last week Margaret Core and I presented to a great group of people at the IAEE luncheon on Web 2.0 for Event Websites. Since then, I have had several requests for the slides. In part of my presentation, I discussed the use of public social networks such as YouTube for Video, Flickr for photos and [...]
Tagged as: event management, event marketing, social networks, web strategy
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by Susan Cato on October 16, 2008 · 0 comments
YouTube and PBS are asking us to video and post our voting experience. Read the announcement here. The videos will be collected on YouTube. It will be interesting to see what folks come up with – collectively this will become a great social documentary and testament to the power of social media. I’m excited, are [...]
Tagged as: documentary, ePolitics, Social Media, youtube
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by Susan Cato on October 15, 2008 · 0 comments
Working for a large trade organization, I am challenged by the typical mix of technology early-adopters, agnostics, and, of course, those who just don’t understand what the big deal is when it comes to Social Media – so they would rather not. Trying to explain why this is important critical is often difficult and frustrating – [...]
Tagged as: blogs, conversation, Social Media, social networks, voice
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by scato on October 7, 2008 · 1 comment
As many of you – I spend a lot of time online both personally and professionally. In the age of Social Media, I use a variety of community outlets such as facebook, flickr, youtube, linkedin, twitter, stumbleupon, de.licio.us for both aspects of my life (personal and professional) – and the line between the two is [...]
Tagged as: personal information, professional profile, public profile, Social Media
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by scato on June 2, 2008 · 0 comments
If you are responsible for technology, or managing your organization’s online presence – Educause has put together a series of smart, useful briefs called 7 things you should know about. Aside from liking it because I love the number 7 (it’s very Harry Potter), the series provides concise information on learning technologies. Each brief focuses [...]
Tagged as: education, elearning, rss, social networks, web 2.0
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by scato on May 21, 2008 · 0 comments
I recently launched a podcast series for my employer. Putting it together was much easier than expected. Here is the combination of solutions I used: A wordpress blog with a custom domain A $40 noise-canceling microphone with headset Skype with the Pamela plugin for recording phone interviews/conversations Some royalty free music Windows movie maker or [...]
Tagged as: How-to's, podcasting, production
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by scato on April 1, 2008 · 1 comment
For me, these are like nails on a chalkboard. Unfortunately, I am forced to use some of these from time-to-time. Virtual Tradeshow: Tradeshows are meant for in-person networking, idea-sharing, collaboration.. Folks who want a virtual tradeshow online really want a very visual product directory, which is fine – just don’t call it a tradeshow. Portal: [...]
Tagged as: portal, Social Media, virtual tradeshow, web 2.0
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