I was recently interviewed by Convene Magazine, the monthly publication from PCMA. See the article, The Message is the Medium, here. Let me know what you think.
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Posts tagged as:
Social Media
July Convene Magazine article – The Message is the Medium
by Susan Cato on July 21, 2009 · 0 comments
Grab your digicam and video your voting experience
by Susan Cato on October 16, 2008 · 0 comments
YouTube and PBS are asking us to video and post our voting experience. Read the announcement here. The videos will be collected on YouTube. It will be interesting to see what folks come up with – collectively this will become a great social documentary and testament to the power of social media. I’m excited, are [...]
Tagged as: documentary, ePolitics, Social Media, youtube
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5 Reasons Why a ‘Social Media Approach’ is Critical
by Susan Cato on October 15, 2008 · 0 comments
Working for a large trade organization, I am challenged by the typical mix of technology early-adopters, agnostics, and, of course, those who just don’t understand what the big deal is when it comes to Social Media – so they would rather not. Trying to explain why this is important critical is often difficult and frustrating – [...]
Tagged as: blogs, conversation, Social Media, social networks, voice
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The Blurry Line of Social Media
by scato on October 7, 2008 · 1 comment
As many of you – I spend a lot of time online both personally and professionally. In the age of Social Media, I use a variety of community outlets such as facebook, flickr, youtube, linkedin, twitter, stumbleupon, de.licio.us for both aspects of my life (personal and professional) – and the line between the two is [...]
Tagged as: personal information, professional profile, public profile, Social Media
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5 Internet-related phrases I love to loathe
by scato on April 1, 2008 · 1 comment
For me, these are like nails on a chalkboard. Unfortunately, I am forced to use some of these from time-to-time. Virtual Tradeshow: Tradeshows are meant for in-person networking, idea-sharing, collaboration.. Folks who want a virtual tradeshow online really want a very visual product directory, which is fine – just don’t call it a tradeshow. Portal: [...]
Tagged as: portal, Social Media, virtual tradeshow, web 2.0
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Revisiting the Cluetrain Manifesto
by scato on March 14, 2008 · 4 comments
John Cass, on his PR Communications Blog, recently wrote an excellent critique of The Cluetrain Manifesto. Now that the book is 10 years old, and we are living in the midst of this messy web of connections and conversation, John refers to some of the “95 theses” in the book and discusses them in the [...]
Tagged as: business, conversations, Internet, reputation, Social Media, the tipping point, web 2.0
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